The Walt Disney Company (DIS) is introducing a new premium service at its theme parks, allowing guests to skip the lines on popular attractions. However, this option costs $300 to $450 per person. The service has some limitations: guests can only ride each attraction once, and the number of passes available will be limited.

Yahoo Finance Entertainment Reporter Alexandra Canal breaks down the details, examining how pricing and demand remain a challenge for Disney's theme park operations.

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This post was written by Angel Smith