Business leaders often avoid talking about inequity and inequality of any kind; after all, it is their job to keep the company out of trouble, so why address an issue you're not prepared to solve? Salesforce CEO Marc Benioff didn't follow that playbook when he spoke with Yahoo Finance Executive Editor Brian Sozzi at Dreamforce last week, as he spoke very directly on Salesforce's efforts toward pay parity. "We're committed to equality in our company; it's a core value. Men and women will get paid equally for the same work," he stated. Without hesitation, he even added a frank takeaway: "It wasn't very hard to do."

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