Collaboration Serves Increased Demand in Growing East Coast Markets

NEW YORK, July 18, 2024--(BUSINESS WIRE)--The Cannabist Company Holdings Inc. (Cboe CA: CBST) (OTCQX: CBSTF) (FSE: 3LP) ("The Cannabist Company" or the "Company"), one of the most experienced cultivators, manufacturers and retailers of cannabis products in the U.S., announced today the expansion of its partnership with Old Pal, a top-performing lifestyle cannabis brand, into New Jersey with new/additional products launching in Maryland and Virginia.

The Cannabist Company recently launched Old Pal classic and infused blunts; 2-pack pre-rolls; and its signature 7g Ready to Roll kit in New Jersey. The Ready to Roll kit features classic pre-ground cannabis, rolling papers, and crutches, packaged into a resealable pouch, offering consumers everything they need to roll a joint and elevate any moment, anywhere. The products are available at Cannabist locations in Vineland and Deptford and available across its wholesale channels throughout New Jersey.

Old Pal is also expanding its product line in Maryland and Virginia. Old Pal 14-pk pre-rolls and 1-oz flower offerings, as well as .5g and 1g vape carts are now available in Maryland at the Columbia Care dispensary in Chevy Chase and at gLeaf locations in Rockville and Frederick. In Virginia, 14g Ready to Roll kits and 2g classic blunts can be found at the eleven Cannabist and gLeaf locations statewide. More products will be on shelves in the coming months, pending regulatory approval in each market, including Old Pal x Babish THC-Infused Sugar, which is being crafted with The Cannabist Company’s premium flower.

"Working with Rusty and the entire Old Pal team has been an incredible ride these last few months. We’re so happy to be building on the success in Maryland and Virginia and bringing these products to New Jersey," said Jesse Channon, President, The Cannabist Company. "Our customers are loving all the Old Pal products and we’re so proud of our cultivation and manufacturing teams that are providing consistent experiences across multiple markets. This partnership is not only enhancing brand recognition and loyalty for our partners but is also contributing to our overall performance as we work to build a better business by improving operational efficiencies and increasing canopy utilization and manufacturing capacity."

"We are pumped that our collaboration with The Cannabist Company is going so well. Our products are selling out extremely fast and customers are increasingly asking where they can find items and when we will be expanding into their markets. We’re stoked this venture is now growing to include multiple markets and can’t wait to see what’s next," said Rusty Wilenkin, Old Pal Co-founder and Chief Executive Officer. "The process has been extremely seamless thanks to The Cannabist Company’s consistent, high-quality cultivation, and reliable manufacturing and production capabilities. Their expansion mindset is bringing Old Pal’s legacy and shareable lifestyle to new and emerging markets helping us connect with new customers."