What Dillard’s Q2 Miss Says About Apparel Sales, Gross Margins

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Apparel purchases weren’t top of mind for Dillard’s Inc. shoppers.

The department store retailer’s second-quarter earnings report represented its first earnings miss in 13 quarters. Impacting sales were weak performances in men’s apparel, accessories and shoes. Dillard’s didn’t say how the women’s fashion categories fared—which for the first half featured a number of new collaborations and limited edition capsules—other than noting it saw moderate gross margin decreases in the second quarter.

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Dillard’s has tried upping its assortment mix by introducing The Coterie Shop, a concept to elevate the fashion style of four entrepreneurs by featuring luxury special occasion and casual dressing pieces from Abbey Glass, Buru, Crosby by Mollie Burch and Fanm Mon. The concept, available online, is also featured in Dillard’s locations across 12 states. Dillard’s operates a total of 273 doors, including 28 clearance centers, across 30 states. Opening price points range from $118 to $368, although a few items are now marked down.

The retailer also included a number of limited editions capsule collections—The Style Bungalow for Antonio Melani, Caelynn Bell for Gianni Bini, M.G. Style for Antonio Melani, and Dannijo for Gianni Bini, among others—for its women’s and girls’ fashion offerings. Another limited edition option included The Broke Brooke for Edgehill, Dillard’s first influencer collaboration focused on children’s wear. And the department store retailer also rolled out Katherine Mason for Kinesis, a collaboration with fitness and fashion expert Katherine Mason for athleisure and performance pieces.

For the quarter ended Aug. 3, net income fell 43.3 percent to $74.5 million, or $4.59 a diluted share, from $131.5 million, or $7.98 a year ago. Total revenue, including service charges and other income, was down 9.1 percent to $1.51 billion from $1.6 billion. Net sales, which include the operations of the construction business CDI Contractors LLC, declined 4.9 percent to $1.49 billion from $1.57 billion in the same year-ago quarter. Retail sales for the quarter, (excluding CDI) were down 4.9 percent to $1.43 billion from $1.5 billion.

For the six months, net income fell 23.6 percent to $254.5 million, or $15.68, from $333.0 million, or $19.89, a year ago. Total revenues were down 3.9 percent to $3.09 billion from $3.21 billion. Net sales fell 3.6 percent to $3.04 billion from $3.15 billion. Retail sales for the first half fell 3.1 percent to $2.92 billion from $3.01 billion.